THE FUNDAMENTALS OF BRAND AND THE AMBA BRAND BUILDING SYSTEM
Why you should prioritise brand strategy.
Marketing complexity is growing sharply and, more than ever before, Brand must do more of the heavy lifting. In our FREE eBook we share tips on what makes a brand strong and outline the steps required to achieve commercial success.
Find out about:
How branding works;
The importance of being distinctive;
The role of brand assets;
How to define your brand; and more!
Branding can be complex. We share tips on how strategic tools that align stakeholders and help curate creative work that follows. Consumers today are agile and fickle - good branding is a major competitive advantage.